RWO #42 | Jonathan Bronsink, director of visual identity, talks the Campbell brand

Rhymes with Orange

Jonathan Bronsink talks about Campbell University’s brand — from the Kivett logo to the correct orange to the tagline to everything that makes Campbell University Campbell University. Bronsink will begin sharing an email to faculty and staff that explains the Campbell brand and why it’s important that all internal and external materials are consistent in look and tone. Plus, we have a good time talking about Campbell Magazine, design and drawing windows for window-less offices.  


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Show Notes

Guest: Jonathan Bronsink (’05), Director of Visual Identity at Campbell University

Hosts: Billy Liggett and Kate Stoneburner

Recorded Feb. 11, 2019, in Bryan Hall, Suite 3, on the campus of Campbell University.